In order to market an EB-5 project to investors from Vietnam, a regional center will need to establish a relationship with a Vietnamese agent.

Like other countries such as China and Brazil, EB-5 migration agents in Vietnam play an important role in marketing projects to pools of potential foreign investors.

New regional centers may have a tough, but not impossible task ahead of them. They will be competing against regional centers that established relationships with Vietnamese agents over a decade ago.

There are 25 established Vietnamese agents that work in the EB-5 industry. In order to work with one, a regional center must first set themselves a part from the other 800+ USCIS designated regional centers.

What does a Vietnamese EB-5 migration agent look for in a regional center?

1.Reputation

Has your regional center built up a reputation? It may take a few years to establish a brand name in the industry. Vietnamese agents may fly out to visit your regional center and the project sites as well as meet with the team. What they’re looking for is a strong project backed by professionals that they feel good about.

2. Successful past projects

Has your regional center established a history of successful project completion? Without a track record it may be more difficult to develop a connection with Vietnamese migration agents who have hundreds of regional center options to work with.

3.Ability to obtain I-829 Petition approval and return of investment

Vietnamese agents are looking for regional centers with projects that are low risk. Their priorities are getting their investors unconditional permanent residency (green card status) in the U.S. along with the return of their $500,000 investment.

4. Trustworthiness

Trustworthiness is very important in Vietnamese culture. How investors feel about a project or its business partners can be a bigger factor than data. Taking the time to develop a strong professional relationship with a Vietnamese agent may take time, but once that connection is established they aren’t likely to change regional centers.

Conclusion

Vietnam is currently the second largest EB-5 market, behind Mainland China, and it continues to grow in popularity. Building a relationship with a Vietnamese agent who can connect your regional center with a pool of potential investors may be worth the time and effort.

Investors interested in the program can also fill out the free EB-5 investor evaluation below to be connected with a regional center.